04-04-2011
04-04-2011New in The IIA Bookstore | ||
Auditing Social Media: A Governance and Risk Guide ISBN : 978-1-1180-6175-6 Publisher : The IIA Research Foundation and John Wiley & Sons, Inc. Authors : J. Mike Jacka Peter Scott Member Price : $39.95 Non-Member Price : $49.95 When it comes to business communication, social media has transformed how consumers interact with corporations, governments, traditional media, and each other. The game has changed—organizations and traditional broadcast media no longer control the message, consumers do—telling it like it is instantly—through uploaded text, images, audio, and video content, and, let’s not forget, instant global reach. Click here for more information. |